marketing your business

7 Spring Marketing Ideas for Small Businesses

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Springtime is here! The weather is getting warmer, the flowers are starting to grow and Spring marketing plans are starting to bloom!

So the big question is….

Is your marketing ready for the Spring and Summer season?

Do Some Spring “Cleaning”

Clean up your website, social media or even your actual office! Spring is a great time to go through your prospects and follow up with them as well. PRO TIP: Your prospects and/or competition is most likely looking at their marketing plans and looking for that something “new”. So follow up before they do or choose someone else!

Add Vibrancy to your Campaigns

When Springtime comes around, everyone likes seeing the bright sun, flowers and colour that the season brings. So add it into your Spring campaigns! Colours like yellow, pink, green, blues and any type of “baby colours” are great in marketing for catching your customer’s eye in Spring. Adding a simple ‘pop’ of colour can do wonders for a Spring campaign!

Run a Spring Contest

Who doesn’t love a good contest or giveaway? Contests are such a simple trick to blow up your business this Spring. The two ways we use it for clients is to collect emails, or to grow a social media platform. We have been using this strategy for years! Super powerful. Add it to your Spring marketing plan and try it out!

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Start a “Springtime” Sale

Most retail stores have seasonal sales to get rid of their previous season’s products. For example, a clothing store will have their Winter collection on sale or clearance for 50%-80% off. Or they will create a new deal (BOGO, percentage off, other incentives, etc.) to promote and sell the Spring collection. Out with the old, in with the new!

People LOVE these sales, so start thinking about how your product can have the same types of deals, or your own unique one!


Take Advantage of the AMAZING Weather and Festivals in Your Town/City

This idea is definitely my favourite. Because who doesn’t love being outside during the work week!? Depending where you live, taking advantage of your local city or town could be a fantastic addition to your Spring Marketing Plan! If you live somewhere like Barrie, Ontario (like we do), then you have the advantage to take part in many festivals, events, concerts and more to promote your business!

Most cities or towns have Spring or Summer festivals that businesses can set up stands to promote their business. If you don’t have those, find them in other towns/cities!

Another great way to market your business is creating your OWN events. This could be something simple like starting a garbage/trash collection day during the Spring to bring the community together. Or planning a large festival or event in your town. Either way, as long as you plan it, market it, and execute, people will show up. The best is when you become known as “that business that did *blank* ”.


Partner with a Local Business

Have any local business owners that you could partner with? Do it! Partnering with a local business can bring many benefits to your business. Hosting events (like I said earlier), running promotions, or selling your products through the partnership.

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Promote on the Holidays

Holidays, Holidays, Holidays! Participate and add these into your Spring Marketing Plan one way or another. Even if you are just making a social media post, do it! Some other ideas are some of the ones I mentioned above. This includes running a new promotion, a contest, or partnering up with a business to offer something unique, make sure you are making your business a part of these special days.

In Ontario, Spring holidays include Mothers Day, Good Friday, Easter Sunday and Easter Monday!


What types of Marketing Ideas do you use during the Springtime to boost business? Let us know!

How to Run Profitable Social Media Contests

A simple easy trick to blow up your business with social media contests in 2019! We have been using this strategy for clients for years! Super powerful. Try it out!

Have you, or are you currently running social media contests for your business? Let us know in the comments!

Suits Social: Recognized As a Leader by Clutch!

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Suits Social is a close team of communication experts, social media strategists, and content creators based just north of Toronto, Canada. We are dedicated to helping our client’s marketing efforts keep pace with today’s consumer. Our commitment to understand our client’s brand, vision, and goals, is unparalleled.

We are so proud to boast our recognition by Clutch as the one of the top social media agencies in Canada. Specifically, Tangible Words is featured in 5th place. This is due to our highly regarded reputation in the marketing industry, longstanding reputation amongst our clients, and our known dedication to serving our client’s needs. We stay on top of the data-backed trends in social media and the general marketing world, helping businesses get ahead of the competition as we work to understand their unique needs and goals.

Senior Business Analyst Sara Philibotte says of the distinction, “Clutch’s sophisticated scoring methodology is a data-driven assessment that accounts for myriad strengths and skill sets. Companies who lead the ranks on our platform have demonstrated not only an ability to deliver, but also a competitive edge as an industry leader. Of the countless service providers in Canada we researched, these companies are truly best in class.”

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In order to be featured on Clutch, a B2B services ratings and reviews agency, we were extensively evaluated based on our market presence in the IT services industry. Our presence consists of our clientele, portfolio, and projects we have completed. In addition, we were also evaluated on our customer evaluations.

Additionally, our high rankings enabled us to be featured on Clutch’s sister website, The Manifest, as one of the top 50 influencer marketing agencies in the world. The Manifest is similar to Clutch in that it is another online database that researches top global B2B providers.

Lastly, at Suits Social we are proud to be featured on Visual Objects, one of Clutch’s other sister websites. Here, we are listed as one of the best global digital marketing agencies.