Quaaout Lodge Resort
THE CLIENT
Quaaout Lodge
Located in beautiful Chase, British Columbia, Quaaout Lodge & Spa is the perfect place to enjoy a mountain adventure, a relaxing day of boating on Little Shuswap Lake, a round of golf on the breathtaking Talking Rock Golf Course, or simply lounge on their 1800” of sandy beach.
THE CHALLENGE
Quaaout Lodge’s goal was to increase the number of Reservation Requests they were receiving online during the summer months.
Quaaout Lodge offers a wide variety of services and amenities - from a resort, spa, and golf course to corporate or group meeting spaces, and a restaurant. While this variety makes it an amazing place to visit, it made their marketing unfocused, and bookings reflected this.
Quaaout Lodge wanted to not only increase bookings, but increase the number of services people took advantage of when staying with them.
THE SOLUTION
Our Advertising Strategy
Suits Social uses a proprietary digital advertising strategy that we call Acquisition Branding. Using this strategy we were able to generate incredible results with Facebook & Google Ads: 1036 Reservation Requests In 90 Days At A Cost Of $2.42 Per Lead!
To achieve this, we first ran an awareness campaign in order to generate as much reach as possible for the resort. These awareness ads included professional videos highlighting the main benefits of the resort and related amenities.
Step 2 - Lead Acquisition
Next, we re-targeted individuals who engaged with the content in our awareness stage, with a lead-acquisition campaign. This included a specific and enticing offer to generate qualified leads.
This Lead-Acquision campaign uses what we call "lead forms" to generate leads directly on the social and search platforms. Prospects click the ad itself, this opens up an on-page lead form, collects their information and sends it to you or your team. We can also integrate this with your CRM or email marketing system.
Step 3 - Lead Nurture
The third and final step in our funnel was the lead nurture stage, where we re-targeted all of the leads with social proof including testimonias, revieiws, etc. Until they ultimately convert.
These ads help keep you top of mind with prospects and leads who might not be ready to pull the trigger just yet. Think of this campaign as patching the holes in your bucket. Most businesses miss this stage and, as a result they lose a ton of great leads that simply forget and move on
MORE CREATIVE EXAMPLES
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Awareness Ad
Lead Gen Ad
Lead Gen Ad
Conversion Ad
THE RESULTS?
1036 Qualified Reservation Requests In 90 Days For Just $2.42 Per Lead.
Estimated Revenue of $148,820
LOOKING FOR SIMILAR RESULTS?
Let's Work Together
Here's How It Works:
Free Strategy Call
First, request a free strategy call, by clicking here or scrolling to the bottom of this page.
During your call we analyze your business and current marketing efforts to come up with a custom game plan to help you get more leads and sales online.
We'll even walk you through the exact process we use to generate incredible results for our clients.
If you're interested in having us help you implement your new strategy, we'll send you a proposal with further detail for you to review.
Campaign Building
Next, if you decide to have us handle your marketing campaigns...
We'll begin on-boarding and will start building out your ad campaigns to generate qualified traffic, leads and sales for your business.
We’ll handle all the busy work while you focus on building your business.
From setting up accounts, to installing tracking pixels, we'll get you set up fast and efficiently.
When we're done we'll simply send you all the ads and a clear game plan for final approval and then get them turned on.
Ongoing Management
Lastly, we'll actively manage your campaigns once they are up and running.
Optimizing them daily, testing new creatives, new ad copy, and targeting new audiences.
Meeting with your face to face every month to review results, answer questions, and strategize for the month ahead.
Not to mention providing realtime support during regular business hours and 24/7 access to your own custom analytics dashboard.
Ready To Get Started?
FREE 30-Min Strategy Session
During your free 30-min strategy session we'll develop a "done-for-you" completely customized game-plan to help you get more traffic, leads and sales using our unique digital marketing system.
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